Self-serving bias
A self-serving bias is any cognitive or perceptual process that is distorted by the need to maintain and enhance self-esteem, or the tendency to perceive oneself in an overly favorable manner. It is the belief that individuals tend to ascribe success to their own abilities and efforts, but ascribe failure to external factors.
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Self-serving bias
A self-serving bias is any cognitive or perceptual process that is distorted by the need to maintain and enhance self-esteem, or the tendency to perceive oneself in an overly favorable manner. It is the belief that individuals tend to ascribe success to their own abilities and efforts, but ascribe failure to external factors.
Open de bron ↗Self-serving Bias
What is the Self-Serving Bias? The self-serving bias describes our tendency to attribute positive outcomes and successes to internal factors like our personal traits, skills, or actions but attribute negative results or failures to external factors, shifting the blame to situational factors beyond our control, such as bad luck or the actions of others.
Open de bron ↗Self serving bias: betekenis & voorbeelden
Als ondernemers staan we voortdurend voor belangrijke beslissingen en evaluaties. We analyseren onze prestaties, sturen bij waar nodig en maken plannen voor de toekomst. Maar hoe objectief zijn we eigenlijk in deze beoordelingen? Wanneer een product succesvol is, concluderen we al snel dat dit komt door ons uitstekende marktinzicht. Maar als datzelfde product flopt, ligt […] Read More…
Open de bron ↗Trefwoorden
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