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Framing effect (psychology)
Framing effect is a cognitive bias where people's decisions change depending on how options or statements are framed, even when they are logically identical. Studies show that when both choices are framed positively as gains, the majority of people prefer a certain gain over a probable gain.
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Framing effect (psychology)
Framing effect is a cognitive bias where people's decisions change depending on how options or statements are framed, even when they are logically identical. Studies show that when both choices are framed positively as gains, the majority of people prefer a certain gain over a probable gain.
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